Insight
- Audit your current visibility
- Understand your audience and key questions
- Identify the biggest opportunities
Clearer positioning, sharper focus and a go-to-market engine that delivers.
More of the right customers, through the right channels, with measurable impact.
Turn better ideas into products people actually use and buy.
Practical AI that improves how you work, reduces waste and increases output.
Answer Engine Optimisation (AEO)
AEO helps your brand get discovered, cited and recommended in AI search tools like ChatGPT, Claude, Google AI Overviews and Perplexity, driving qualified traffic and pipeline.
The opportunity
Buyers are increasingly using AI tools to research problems, compare solutions and shortlist vendors. We help you get your brand, expertise and content into those answers.
Common challenges
Traditional SEO helps, but it is not enough. AI tools use different sources, formats and signals. We help you adapt your content, structure and authority to get surfaced in the right answers.
Our approach
A structured approach to help you get discovered, cited and chosen in AI search.
Key areas we focus on
Proven results
We help B2B companies increase their visibility in AI search, attract more qualified traffic and generate measurable commercial outcomes.
AEO vs traditional SEO
| Criterion | Traditional SEO | AEO (CommView) |
|---|---|---|
| Optimises for search engines | ||
| Focus on rankings | ||
| Focus on AI citations and answers | ||
| Structured content for AI tools | ||
| Drives qualified traffic and pipeline |
Frequently asked questions
SEO focuses heavily on discoverability and performance in search engines. AEO adds the question of how content, entities and evidence are interpreted and surfaced inside AI-generated answers. The disciplines overlap substantially, so CommView treats AEO as an extension of modern search strategy rather than an excuse to duplicate the same work.
There is no guaranteed timeline. AI systems choose and synthesise sources differently, their indexes and models change, and a technically correct page does not earn an automatic citation. We establish a baseline, improve the strongest controllable signals and track a repeatable query set so changes can be assessed over time.
We design for the underlying behaviours shared across AI-assisted discovery rather than promising a secret formula for one model. Depending on the audience, measurement can include systems such as ChatGPT, Google AI experiences, Perplexity and Claude. Coverage should follow where your buyers actually research and what can be measured responsibly.
If you want to know where you are being surfaced, where you are missing and what is worth changing, start with the evidence.